Lowe’s announced last week that 140 stores across Texas, Oklahoma and Kansas will serve as official cash donation sites for the American Red Cross efforts to help victims of recent floods.

Through July 31, Lowe’s will match in-store customer donations up to a total of $50,000. All donations support Red Cross disaster relief.

“Lowe’s is a long-time, valued and committed partner of the American Red Cross. This relationship is critical to our ability to respond to disasters such as the flooding in parts of the Midwest,” said Kristine Templin, director of corporate partnerships and cause marketing at the Red Cross. “Money raised through the Lowe’s customer donation program will help the Red Cross provide for people’s basic needs such as food, shelter, counseling and other assistance.”

Since partnering with the Red Cross in 1999, Lowe’s has donated more than $17.5 million to aid in relief efforts.

“Lowe’s is committed to supporting efforts that will improve the lives of our customers and neighbors who have experienced tragedies such as the flooding across the Midwest. The customer donation program will assist the American Red Cross in providing essential support to our communities,” said Larry Stone, chairman of Lowe’s Charitable and Educational Foundation. “Home and family are an individual’s most important assets, and Lowe’s is dedicated to providing assistance to our neighbors as they rebuild their lives.”

Lowe’s works with both the national headquarters and local chapters of the American Red Cross on a variety of projects including disaster relief, product donation and volunteer support.

For more information on ways to prepare one’s home and family for a disaster, visit the Red Cross online at www.redcross.org.