WAXAHACHIE

One of the essential roles played by the Waxahachie Chamber of Commerce is to aid local businesses in the pursuit of professional growth and exposure.

That function just became a little easier with the addition of Ken and Ellis Gates and their new business, Lone Star Business Coaching, which will dedicate its services to the Waxahachie Chamber of Commerce community.

The Gates first played significant roles to establish the Waxahachie Project and, as it branched into specific task forces, the tandem gravitated toward the leadership and development teams. This naturally had the Gates collaborating with the Waxahachie Chamber of Commerce during the annual program, Leadership Waxahachie.

“My passion has always been around helping leaders achieve their potential,” Ellie advocated.

After Ellie wrote the curriculum for Leadership Waxahachie, Waxahachie Chamber of Commerce President Sandy King shared her thoughts on advancing the business education program. Ironically, Ellie and Ken had recently launched Lone Star Business Coaching and partnered with Action Coach.

The Gates have been around for a year, and after speaking with business leaders, Ellie found local owners are looking to "eliminate chaos and structure for success." The Gates decided to pivot their program in “how-to-be successful” workshops.

In the past, the chamber has hosted "Success in 60" or luncheons to learn, but King said she felt the programs in place were just scratching the surface of business development. She added the soon-to-launch program — Business Success Series — will allow the Gates to go in-depth on business-related topics, including financial mastery.

The chamber also recently blasted a survey that allowed members to give feedback on what areas they could improve upon. The major points included maintaining customer loyalty, customer service, business efficiency and gaining profit.

King has made it her mission to provide a business coaching for chamber members, which mainly is comprised of small businesses — she estimated 80 percent of members are small businesses with less than 50 employees.

King mentioned the slight panic among small business owners with the “big, box stores” moving in. “If you have a strong business structure, you can compete, and in fact, you have a whole new niche of people who will be loyal to you,” King suggested.

The Business Success Series will be hosted in two sessions twice a month. The first workshop is from 8—9:30 a.m. and the afternoon sessions run from 4—5:30 p.m. The schedule will be published in six-month increments, and the first class begins Aug. 14. The workshops are free for chamber members and $49 for non-chamber members.

“This is a $600 value,” Ellie relayed.

There will soon be an “education” tab on the chamber website with additional information.

ABOUT LONE STAR BUSINESS COACHING

Additional educational opportunities such as one-on-one and group coaching are also available through Lone Star Business Coaching.

“Our vision is to transform cities and lives by building abundant businesses,” Ellie emphasized.

With that, Lone Star Business Coaching is providing a “Profit Club” to allow members to come together bi-weekly. Then there is "Action Club," which is a more in-depth education process. There is also a growth club that is a quarterly, 90-day process. This will create a tight-knit business community.

Each program depends on how fast an individual wants to accelerate their growth.

At 3:30 p.m. Thursday, July 26, there will be a ribbon cutting to launch the partnership. Lone Star Business Coaching is housed inside the same building as the Waxahachie Chamber of Commerce located at 102 YMCA Dr. This event will welcome the business and have an opportunity for the community to get to know Ellie and Ken. Around 4 p.m. the Gates will conduct their first seminar, “Six Steps to Build a Better Business.” The CEO of Action Coach will also speak.

For more information, log onto lonestarbusinesscoaching.com or email kengate@actioncoach.com or elliegates@actioncoach.com.

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Ashley Ford | @aford_news | 469-517-1450