WAXAHACHIE — For those looking to start a business or grow an existing one in an ever-changing world, the Waxahachie Chamber of Commerce has a can't-miss class on deck.
The Building Better Businesses seminar, hosted by the Waxahachie Chamber of Commerce and the Navarro College Small Business Center, will detail the finer points of being a successful entrepreneur for novices and long-time business owners alike.
“The Waxahachie Chamber of Commerce was recently honored by receiving a grant to conduct a comprehensive seminar to assist people starting a business, growing a young business, or working within a large corporation to gain knowledge in all aspects of business development,” Chamber Director of Membership Engagement Sandy King said. “This grant allowed us to join forces with the Navarro Small Business Development Center and use the LifePlan program to teach skills needed to grow and succeed in business. Because of the grant, the largest awarded in Texas to any Chamber; we have been able to keep the cost of the four days of sessions, including lunches, to only $97.”
King explained if people know someone that is planning to start a business that this series will provide invaluable tools for success. The information from the series will also help to boost an existing businesses success.
“When I received the acceptance letter from the Governor’s office, I immediately reached out to Leslie Leerskov at the Navarro College Small Business Development Center. She runs a top-notch program and her staff is the best of the best when it comes to educating current and future entrepreneurs. Leslie and I worked tirelessly to find the best and most knowledgeable presenters that would guarantee that our attendees take away a full toolbox of business knowledge,” King noted. “If you represent a business, like a bank, attorney, or accounting firm, who other businesses depend upon for business acumen, these courses hold solid assets for you to share with your customers. If you represent a large organization and want your department managers to understand the big picture of a company's operational model, our seminar will be a tremendous help.”
Amber Caverly, who is the President of Waxahachie Downtown Merchants Association and owner of the Velvet Angel, stated she was impressed with the full-day of content that would be offered on internet marketing.
“Learning how to develop an integrated marketing plan drastically increases the chances of having a profitable and long-lasting business. A key element every business must engage in is social media,” Caverly explained. “Understanding how to promote your product or service through this platform is becoming more and more important every day.”
State Farm Insurance Agent Kip Fedora shared Caverly’s thoughts about this event.
“We are excited for this opportunity to help develop our business with this series,” Fedora said. “It’s really nice to have a chamber that delivers quality content that’s relevant to helping its members.”
The Building Better Businesses Series has four different sessions that take place from September through November. These dates include Sept. 27, Oct. 18, Nov. 1 and Nov. 29.
A well-known group of experts in their fields will conduct training in a wide variety of business development topics. People attending will not only get the opportunity to engage with proven educational professionals but also interact with business leaders who are enrolled in the seminar.
Some of the keynote speakers and expert training is going to be provided by the Navarro College Small Business Development Director and staff, Carrie Stein who is the owner of Coffee House Café, Ken Givens with U.S. Merchant Payment Solutions, Social Media Strategist Karen Albert with Behind Your Curtain and Alysia Cook with Principal of Opportunity Strategies.
“This series will benefit every person in every stage of business ownership. We made sure of that. We also made sure that the content was entertaining and allowed for plenty of hands-on exercises,” King stated. “The Live-Plan software that we will use gives the attendees the opportunity to create a “pretend” company while under our guidance. We can walk them through each and every step, providing advice and helping them to avoid common pitfalls of business ownership. They will be entertained, challenged, and inspired.”
The deadline to register is Friday. Registration can be done at the chamber’s website at www.waxahachiecamber.com/events or by calling the staff at 972-937-2390.