Innovador LLC, a marketing and management consulting firm, announced today that White Wing Label has named the agency its marketing, public relations, social media and advertising agency of record. 

"The members of our team represent the consumer of White Wing Label's first class luggage and sports gear, which makes us a natural fit for marketing the company," said Susan Watt Foster, president of Innovador LLC. "We look forward to being a part of this young and emerging company."

 Innovador will handle traditional marketing for the company including marketing strategy, media planning and placement, as well as oversee public relations, social media and design. Additionally, Innovador will assist with product development, retail merchandising and merchant relations.


Innovador LLC is a Fort Worth-based full service marketing and management consulting firm. With a large talent pool of independent professionals to choose from, Innovador selects the right team of senior-level proven professionals for each project and can handle a broad range of marketing and business management tasks including advertising, public relations, strategy development, new media, brand identity, production, operations and financial restructuring. The Innovador team has experience in a wide range of industries, and has worked for companies of all sizes, from local firms to Fortune 500 companies. Current clients include the Fort Worth Stock Show & Rodeo, Tulane University Athletics, Billy Bob’s Texas, Ladies on the Lamb and Wortham Insurance. For more information, please visit or call 817.313.4818. 


White Wing Label was formed in Eden, Texas by Bryce and Blake Leggette in 2010. Producing American-made leather goods, luggage and sporting gear, White Wing’s products have come to be synonymous with quality and superb functionality. The company offers an unconditional lifetime guarantee on all of its products. For more information, please visit